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Saturday, May 18, 2024

Oando:  The Elephant in the Room: A Sleeping Beauty or Enigma?

I have continued to be intrigued by the sheer relentless capacity and survival instincts of the entity called OANDO, navigating boisterous corporate waters where...

Influencer Media Monitoring: Why Brands should Monitor their Influencers

By: Philip Odiakose In recent years, influencer marketing has become a crucial part of many brands' marketing strategies. The power of social media and the rise...

Teacher’s Day Celebration: Tackling Fundamental of National Educational System

By Blaise Udunze Everyday is for the Teachers! The moment we start giving preferences to the profession and the people as the most important members...

MAN Felicitates With Dangote Group On Commissiong Of Largest Petroluem Refinery In Africa

The Manufacturers Association of Nigeria has felicitate with the President and Management of Dangote group on the completion and commissioning of its Petroleum Refinery...

Buba Marwa Shows We Can Do it

By Femi Adesina It was raging debate at a time in the country, when the land was beleaguered and almost totally asphyxiated by insurgency. Should...

NIMASA Not A Revenue Generating Agency – Dr. Ade Dosunmu

My attention has been drawn to speculation purported to have emanated from the Presidential Policy Advisory group erroneously classifying the Nigerian Maritime Administration and Safety...

Beyond AVE: The Pitfalls of Using Advertising Equivalency in PR Measurement

In public relations (PR) measurement and evaluation, one metric has long been a topic of debate and scrutiny: Advertising Value Equivalency (AVE). For over...

Ike Neliaku and the New Era of Nigerian Public Relations

THE PUBLIC SPHERE with Chido Nwakanma Reputation, image, and branding have recently been central to the Nigerian discourse. Corporate, individual, and institutional gaffes raised the...

Communique Issued At The Emergency Summit Meeting Of The Nigerian Music Industry Held October...

The Emergency Meeting of the Nigerian Music Industry with the theme, ‘Identification of Internal and External Regulatory Mechanisms to Smoothen the Working Relationship among...

A Call for the Regulation of the Nigerian Media Monitoring and Intelligence Industry

By: Philip Odiakose The Nigerian media monitoring and intelligence industry has witnessed significant growth and development in recent years. With the proliferation of digital media...

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AFRICA CEO FORUM: Dangote calls for more investments to propel Africa’s economic growth

  President of the Pan-African Conglomerate, Dangote Industries Limited (DIL)Dangote has called for increased investments in the African continent to foster its rapid growth and...

Nigeria’s Omoniyi Ibietan, Elected Secretary-General of APRA

The Head Media Relations at the Nigerian Communications Commission (NCC), Dr. Omoniyi Ibietan, has just been elected the Secretary-General of the African Public Relations...

Why CBN Grants Approval to 14 Money Transfer Operators

The Central Bank of Nigeria (CBN) has activated plans to double foreign-currency remittance flows through formal channels by granting 14 new International Money Transfer...