The 10th edition of the Nigeria Public Relations Summit brought together industry experts, including Odume Festus, Editorial/Project Director of Financial Edge, Adediji Odutola, Head of Digital Media at BUA Group, Mrs. Elizabeth Ephraim, Public Relations Manager of BUA Cement Sokoto, and Babajide Sipe, Group Head of Brand Transformation & Digital Marketing at Bank of Industry Limited, to discuss the evolving landscape of digital public relations.

The summit focused on empowering organizations to take control of their narratives and storytelling in the digital age.

Experts shared best practices and experiences on effective digital PR, highlighting the importance of owning narratives and telling compelling stories.

Adediji Odutola, Head of Digital Media at BUA Group, emphasized the need for integrated digital communications strategies, covering community and reputation management, content creation, and crisis communication.

Photo Caption: L-R: Odume Festus, Editorial / Project Director Financial Edge, Adediji Odutola, Head Digital Media at BUA Group, Mrs Elizabeth Ephraim, Public Relations Manager BUA Cement Sokoto and Babajide Sipe, Group Head , Brand Transformation & Digital Marketing, Bank of Industry Limited at the 10th edition of Nigeria Public Relations Summit, with the theme “Digital PR In Action: Owning Your Narratives, Telling Your Story”.